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December 31, 2019
After putting together a few custom gravel bikes with Lauf forks, we decided to become an official stocking dealer. If you haven't heard of Lauf yet, the Icelandic company came onto the cycling scene a while back with an innovative fork design. The Lauf fork is designed with a leaf spring that provides excellent lightweight vibration reduction, similar to a short travel suspension fork but far more responsive and durable.
You really have to ride it to understand how smooth it is. And if I haven't mentioned it yet, we have demo bikes!
To launch our new partnership with Lauf, we held a special demo event with about ten Lauf demo bikes for customers to try. We had a ton of fun on the trails! Here are some pictures from the day: